At Saascharge, we believe that collaboration and knowledge sharing are the keys to thriving in the fast-paced EV charging industry. Staying informed is critical with new protocols (e.g., OCPP 2.0, ISO 15118, AI energy load prediction…), market entrants, and increasingly complex billing concepts. When new market players start or migrate to a new platform—whether their own or the Saascharge platform—the industry landscape can be overwhelming. This makes continuous access to best practices and use cases essential for success.

As a specialized and independent EV charging SaaS platform, Saascharge has developed a collaborative approach with our partners. By sharing insights and strategies, we help them remain competitive in their respective segments, whether targeting the hospitality sector (e.g., hotels, restaurants), the retail industry (e.g., shopping malls, stores), real estate, or fleet management. Now, we’re taking this a step further with the launch of the Saascharge Access Portal, designed to share: a centralized platform that simplifies access to key resources and supports scalability like no other in the EV charging industry.

• Product Updates
• Latest Market News
• Training Documentation
• Sales Materials (e.g., EV charging presentations for EMPs and CPOs)
• Direct Support Access
• And more…

How Do We Support Your EV Charging Network Objectives?

The EV charging market thrives on scalability and resource optimization. Maximizing transactions per charging point is essential. To achieve this, chargers need to be highly visible, easily locatable, and competitively priced for users searching for charging facilities. Once users arrive, delivering a seamless charging experience—accessible to both registered and non-registered EV drivers—is crucial.

Achieving these objectives involves many processes. At Saascharge, we are committed to sharing these processes openly with our active customers and partners through the Access Portal.

For instance, consider a company electrifying its fleet. The process begins with defining the required capacity and understanding the charging patterns: When does charging need to occur? Next, decisions must be made about the type of charging hardware—whether AC or DC—and the necessary power load. Additionally, the organization must consider:

• Multi-purpose usage: Can the chargers also serve employees or guests?
• Pricing structures: What pricing conditions should apply to each consumer group?
• Home charging: How can home chargers for company cars be managed effectively?
• International eRoaming: Should eRoaming be enabled for cross-border transactions?
• Access methods: What types of access are most suitable—RFID and Plug & Charge for the fleet, a smartphone app for employees, or QR code-based web access for guests?

These are just a few of the detailed, step-by-step analyses we support as part of our consultative approach.

“Sharing is winning. We believe that using platform functions alone isn’t enough. Setting up the right charging solution with the most competitive pricing tailored to your company’s needs can be a game changer—especially when applied with a strategic approach. That’s what we aim to support through our sessions and guides.”
– Richard Albrecht, Saascharge CEO

Let’s work together to make EV charging in 2025 the best experience possible. Contact us today to learn more or access the portal!

All customers providing commercial EV charging services utilize a platform known as the back office. This platform serves as the central hub for operating charging stations, handling tasks such as support, authorization, billing, and energy management. The majority of market players opt for one of three approaches: developing a proprietary platform in-house, purchasing an existing platform from the market, or utilizing a Software as a Service (SAAS) platform. Each of these approaches comes with its own set of strengths and weaknesses but what is the best approach?

EV charging backend growing market requirements

The era of relying on an OCPP driver providing CDRs (charging data records), basic pricing plans with an operational console along with an app for initiating transactions, has passed. Today, a competitive EV charging backend is required to provide complex pricing mechanisms, accommodate various tiers of customers (Charging station operator, Site owner, locations…), and manage billing processes involving the integration of diverse payment gateways (e.g. Stripe, Payter, TRX, among others). Next to that, we have to integrate energy management protocols such as OSCP or OpenADR, assimilate different eRoaming protocols (such as OICP, OCPI) and hubs (e.g. Hubject, Gireve), and ultimately merge all of this seamlessly into a company’s operational environment (e.g. ERP integration). This requires knowledge and a state-of-the-art EV platform.

EV charging backend market models

1. House-made development: This entails the necessity of recruiting or establishing a comprehensive IT and product team to fabricate a competitively viable platform.
2. Purchasing an existing market solution: These pre-constructed solutions are retailed by companies specializing in commercial EV Charging backends, often offering room for certain customizations.
3. SAAS solution: This involves acquiring a fully prepared and hosted market-ready backend and application through a licensed arrangement, typically based on charging points with system integrations facilitated by APIs.

Make, buy, or lease an EV charging software? Let’s compare!

Here is a short estimated comparison for 1’000 to 10’000 charging points with development costs that includes all charges for a complete charging service setup: (Analysis, Development, testing, White labeling, configuration…). The yearly management costs include hosting (server), service support, and market adaptations (new functionalities).

The optimal approach depends on your company’s structure, strategy, and timeline for achieving your objectives. Based on this analysis, it appears that the most suitable model would be to begin by utilizing a competitive SAAS solution until you have reached a certain number of charging stations (e.g., 10,000). At that point, it could become financially viable to develop your own platform. However, this decision goes beyond a mere ‘make or buy’ cost analysis. Establishing your own platform would necessitate assembling a comprehensive team of market experts, analysts, and developers, solely to create a standard version. This expertise is readily available with a SAAS solution, and additionally, you gain the flexibility to customize your platform by integrating key systems (e.g. ERP for invoicing, ticketing system, CRM…) with APIs.

What if you could customize and adapt your model progressively?

It’s evident that every emerging EV charging business undergoes a learning curve. By commencing with a SAAS solution, you can create an attractive product, pricing, and distribution model, and subsequently refine the approach on a step-by-step basis by integrating key applications. This is possible through a modular and evolutive platform such as Saascharge with its API catalog.

At Saascharge, we have noticed that around 30% of customers (including CPOs or EMPs) tend to start by gradually integrating essential business applications. Then, they explore the possibility of developing more significant Smartphone Apps or other user-facing applications.

The benefit to invest and develop in what truly matters

The foundation of a great EV charging solution lies in delivering reliable and cost-attractive charging services. There are core service elements that you can hardly differentiate from other EV charging software. It’s all about specifics! For example, integrating with an external Energy Management System (EMS) for load management or linking with an ERP to automate invoicing for fleets, rather than relying on standard ‘credit cards’ payments. This holds greater significance than attempting to replicate existing features. You can also build specialized business applications for hotels, Fleets, Real estate management or Retailers…

Start Your EV Charging Journey with a Competitive SAAS Model and Evolve through Selective API System Integration

Despite weighing the pros and cons of various models, a backend inherently offers a range of shared functionalities. Initiating your journey today using a competitive SAAS model with API integration is a pragmatic approach to adapt your model as you grow (e.g. more EV Drivers, charging points…). This is an opportunity to create a unique EV charging product built upon your proprietary applications! Make or buy an EV charging platform? Don’t compromise, let’s get the best of both!